Established February of 2007 focusing on international small production boutique wines grouped by flavor (i.e Whites are bubblies, bright, smooth and lush) and Reds are Soft and Big). This shop also presents wine-related merchandise and attractive and timely gifts. The business is centered around a monthly wine club producing approximately 40% of sales; weekly wine tasting events producing 6% of sales; wine-related merchandise and gifts producing 10% of sales; and 44% is the balance in wine by the glass sales and daily wine sales. The store is set up in two specialty areas; with the high end 92+ rated wines and the value wines; with the wine related merchandise and gifts set up throughout the store.